Baha Khwaira

Baha Khwaira is a seasoned professional with extensive experience in sales and technical engineering across the Middle East and Africa. Currently serving as Senior Area Manager at Ariston Group since December 2016, Baha has successfully managed sales activities in the Gulf, Levant, and South Asia, developing strategic relationships and overseeing significant turnover across multiple countries. Previous roles include Senior Technical Sales Specialist, where Baha focused on project development in Africa, and Modern Trade Sales Manager in the UAE, emphasizing retail channels and pricing strategies. Baha's background in mechanical engineering is complemented by an MBA from the University of Wollongong in Dubai. Additional experience includes consulting on mechanical design issues and engineering support for various projects.