Frederic Guillemot is the current Directeur Commercial at Armor Lux, a position held since June 2017. Prior to this role, Frederic served as Directeur Commercial Wholesales for France and Benelux at Groupe Zannier from October 2008 to June 2017, managing sales teams for various brands. Frederic's extensive experience in the retail and sports sectors includes roles at adidas, where responsibilities ranged from key account management to training and coaching sales teams, as well as regionally responsible positions. Earlier career experiences include sales positions at Quiksilver, KWAY, SuperSports, and Decathlon Internacional. Frederic holds a TS + degree in Marketing Communication from CCI Nantes and a BTS in Action Commerciale from La Joliverie.