Arsenic
Amanda Micallef serves as the Vice President of Marketing at Micallef Cigars, LLC and Vice President of Sales Marketing at Jamak, both roles held since October 2019. As a Co-Founder of Elemental Creative Agency since January 2017 and Arsenic, Inc., Micallef has contributed to a digitally-driven magazine that appeals to millennials. Micallef also actively participates on the Board of Directors for several organizations, including Reata Restaurant, Jamak Fabrication, Silicone Innovations Hong Kong, and Sierra La Rana, LLC. Between 2007 and 2014, Micallef co-owned The Fort Films, a production company recognized for projects like BEYOND THE PALE, and previously owned Rope the Moon Productions, which developed independent films and television series from 2000 to 2007.
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Arsenic
Arsenic is social-first talent management and media company. We’ve collaborated with celebrities from: Diplo, Skrillex, Steve Aoki, Nick Cannon, Gore Verbinski, Tyga, G-Eazy, Nervo, Future, Cassie, Lil Jon, Post Malone, and more. Brand partners have ranged from: Bud Light, Warner Bros Records, Lionsgate, Whispering Angel Rose, Anheuser-Busch, Bebe, Ultra Music Festival, Rockstar Energy Drink, MeUndies, Virginia Black (Drake’s whiskey brand), Hakkasan, Nitro Circus, SBE and more. 1 million creators have applied to be part of Arsenic. Creators with an aggregate following of over 250 million have worked with us. We were the 1st to execute a "takeover" on Snapchat, the 1st to employ an Instagram MCN, and the 1st submission-based Instagram magazine. Now we are at the cutting edge of social media monetization for a diverse range of clients that include creators at the top of their fields in TV, live performance, and modeling.