Brenda Cichello is a seasoned professional in the field of consumer insights and advertising, currently serving as Ejecutiva de ventas at Artear since February 2023, focusing on non-traditional advertising operations and new business channels. Prior experience includes an Analyst role at Neuronal, specializing in social listening and tracking social makers. Brenda's extensive background in research spans positions at Mindshare and Starcom Mediavest Group, where responsibilities encompassed consumer behavior analysis, competitive audience tracking, and strategic report generation for major accounts like Carrefour and Coca-Cola. Brenda began professional endeavors at BBP as Team Leader and Telemarketer, honing skills in sales training and performance analysis. Educational credentials include a degree in Public Relations from Universidad Nacional de La Matanza, obtained between 2008 and 2012.
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