Lennert de Rijk is the Managing Partner and CEO of Artefact, a leading data and digital-driven marketing consultancy. As the Managing Director of metapeople NetBooster BeNeLux, Lennert oversees digital performance marketing and data consultancy. Lennert is also the Co-Founder & Organizer of the Friends of Search conference in Amsterdam and a Member of the jury for the Shopping Awards. With a background in finance and business control, Lennert has held leadership positions at companies such as Kijkshop, Bruna.nl, and Rabobank. Lennert's expertise spans various areas of online marketing, data analytics, and digital strategy.
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