Emma Blackburn

Director, Shopper Marketing at Arterra Wines Canada

Emma Blackburn has a diverse work experience in the marketing industry. Emma is currently working at Arterra Wines Canada as the Director of Shopper Marketing. Prior to that, they held the position of Shopper Marketing - National Team Lead at the same company. Before joining Arterra Wines Canada, Emma worked at American Express as a Senior Manager of Marketing. Emma has also worked at The Globe and Mail as Category Marketing lead for Retail, Travel, and A&E, where they were responsible for developing strategies for revenue growth. Emma's previous experience includes working at IN Marketing Services, where they managed marketing and client services for various brands. Emma started their career at CBC Television, where they held several senior management positions in brand development and brand activation. At The Marketing Store, Emma worked as an Account Manager, managing clients and contributing to new business development.

Emma Blackburn completed a Certificate in Digital Analytics from the Canadian Marketing Association in 2019. In 2018, they completed a Social Media Marketing Course from the Interactive Advertising Bureau. Currently, they are pursuing a Level 2 Wines Certification from the Wine & Spirit Education Trust. Emma has a Bachelor's Degree from York University, where they majored in Economics and Political Science.

Links

Previous companies

American Express logo
The Globe and Mail logo

Timeline

  • Director, Shopper Marketing

    April, 2023 - present

  • Shopper Marketing - National Team Lead

    June, 2021

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