Daniela A. Hritcu

Daniela A. Hritcu joined Art Media in 2019 as the design director, overseeing design and visual identity for all content created by Art Media, with a focus on ARTnews and Art in America magazines. She started as a freelancer, hired to redesign both titles and give the sister publications a distinctive visual voice. Daniela holds a magna cum laude BFA in graphic design from FIT with a minor in advertising. A native of Romania, from which she emigrated in 1995, Daniela also has an AA in drawing and painting, as well as a certificate in preservation and conservation of national patrimony; she worked for five years as a librarian in charge of preserving rare and old books in the National Library of Romania. Having finished college in New York, Daniela took the job of art director at the privately owned Grace magazine, before a few years’ stint at a fashion advertising agency. Her employment since then ranges from on-set art direction, graphic design (focusing on editorial content), branding, promotional and marketing materials, advertising, photography, illustration, and website design. Among the publishers for whom she has worked are Condé Nast, Time Inc, Hearst, and WW Publishing (including the titles W, Details, Bon Appétit, WW, Cooking Light, and Food Network, as well as a few independents). Also the recipient of MIN and SPD awards, Daniela still lives in NY (although secretly wishing she lived on a Caribbean island).