Mark King

Mark King is a seasoned data consultant and strategist with extensive experience in leading data-driven initiatives across various industries. Currently serving as a Principal Data Consultant at Ascent, Mark specializes in designing AI-ready data strategies and governance frameworks for enterprise clients, facilitating AI adoption for organizations like Markerstudy. Previous roles include Chief Data Officer and Data Strategy Director positions at firms such as MSQ Partners and Profusion, where Mark directed comprehensive data transformation programs and AI-driven marketing strategies for notable clients including Rolls Royce and Peugeot Groupe. Mark's career spans over two decades in data strategy, analytics, and campaign planning, with early roles in global firms like Merkle and Acxiom, where expertise was developed in data intelligence and customer lifecycle optimization. Mark holds degrees from The Manchester Metropolitan University and Limavady technology college.