ASFAR
Ayman AlGhamdi serves as the Chief Human Capital Officer at Cruise Saudi, a Public Investment Fund entity, since May 2023, where responsibilities include leading the Human Capital business line and reporting directly to the CEO. Additional roles include Advisory Board Member for the Employment & Career Development Council at the University of Prince Mugrin, Board Member for the Sectorial Skills Council, Member of the Saudi Leadership Society, and multiple positions as a Nomination and Remuneration Committee member across various companies, including Asfar Company and Modern Mills Company. Ayman AlGhamdi has previously held the position of Chief HR Officer and Vice President of HR at SGS - Saudi Ground Services, overseeing significant restructuring efforts within the organization. Educational qualifications include a Bachelor’s degree in Mechanical Engineering from King AbdulAziz University, an MBA from Open University Malaysia, and several executive education credentials from prestigious institutions like IMD and INSEAD.
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ASFAR
ASFAR, Saudi Tourism Investment Company, wholly owned by the Kingdom’s sovereign Public Investment Fund, is mandated to contribute in shaping the future of tourism in Saudi Arabia. We are committed to co-invest with the public and private sector to turn promising cities into attractive tourism destinations. Through strategic and destination investments, we tap into hospitality, entertainment, retail, and food and beverage sectors to put Saudi Arabia on the global tourism map and achieve the ambitious goal of attracting 150 million tourists per year by 2030. At ASFAR, we partner with investors to transform promising potentials into a winning reality, driving the growth of the Kingdom’s tourism sector.