Osamu U.

Osamu U. currently serves as the Executive Vice President of Operation at ASICS Digital, overseeing finance, legal, and HR/communication functions since January 2024. Prior experience includes roles at ASICS Corporation as Manager of the CDO Office and Manager of the Commercialization Team, where contributions included fostering a data-driven culture and launching various digital services. Earlier positions involved managing the virtual run races project as a Commercial R&D Lead and project managing loyalty initiatives that significantly boosted e-commerce sales. Osamu U. also held an MBA internship at Truck Driver Power, coordinated fundraising initiatives for Oxfam, and has extensive experience in data analysis and sales management across several organizations, including The Hartford and KYOTO PURPLE SANGA CO., LTD. Education includes an MBA from Washington University in St. Louis and a BA in Sport Management from Waseda University.