ASLAN Training
Genna Lepore has a diverse work experience in various roles and industries. Genna started their career as a Business Transient Sales Manager at NYLO Hotels LLC in 2009. From there, they worked as a Global Sales Account Manager for General Electric at EMC from 2010 to 2011. Genna then joined Google as a Field Sales Representative in the Commerce sector from 2011 to 2012. After that, they worked at HubSpot as a Channel Account Manager & Partner Strategist, where they provided guidance and coaching to agency partners on marketing, sales, services, and strategy from 2012 to 2015.
Following their tenure at HubSpot, Genna Lepore joined Virgin Pulse as the Manager of Sales Strategy & Development in 2015. Genna later became the Director of Sales Enablement from 2016 to 2017. In 2018, they joined IMPACT as a Digital Sales & Marketing Account Executive, where they remained until 2021. During this time, they gained experience in sales and marketing account management.
In 2021, Genna Lepore founded their own businesses. Genna started Sale Ahead, where they served as the Owner & Sales Strategist from March to October 2021. Additionally, they founded The Ocean Rx, a Rhode Island Floating Standup Paddleboard (SUP) Yoga Studio, where they operated as the Owner & SUP Yoga Instructor since April 2015.
Currently, Genna Lepore works at ASLAN Training as the Director of Marketing & Sales Enablement, a position they assumed in May 2022. Prior to this role, they served as the Regional VP of Sales & Sales Trainer from November 2021 to April 2022.
Genna Lepore has a Bachelor of Science in Business Administration (BSBA) with a focus in Marketing from Northeastern University. Genna also studied Italian at The Umbra Institute. Additionally, Genna has a background in Economics from The London School of Economics and Political Science (LSE). In terms of additional certifications, they obtained the Inbound Sales certification from HubSpot Academy in October 2018. In May 2013, Genna became a Registered Prana Flow Yoga Teacher (RYT 200) through Yoga Alliance Certified via Shiva Rea Affiliate School, Laughing Elephant Yoga.
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ASLAN Training
Our commitment is to helping organizations "bridge the gap" in their sales force execution. We focus on the improvement of sales and service organizations by creating and delivering competency and skill development programs and processes. Our experience and process of serving others first has proven to create the greatest positive behavior change in both the professional and personal life of our participants - the principle: private victory precedes public victory. Based on our research and collective experience, we have determined these 4 critical components for driving positive change. VALUES Belief drives behavior. Bottom line - what are your company's values around how reps work with customers and how managers work with reps. When those aren't defined, simple and transferable, we believe that the foundation for lasting, positive behavior change is missing in an organization. LEADERSHIP Change doesn't happen in workshops. Workshops contribute to change . . . but real change happens one to one - manager to rep. In order to drive change, sales leaders - from managers to executives - need to know how to lead, diagnose gaps, and develop skills and competencies in the individuals on their team in a 1-on-1 environment. REPS No rep is alike. Understanding how to improve their performance starts with understanding how their role lines up with the 11 Unique Sales Roles, how their strengths and weaknesses differ from other individuals, and what competencies need to be developed to improve the bottom line and their confidence. TACTICS An organization can do everything else right, but if reps are not equipped with a process, realistic and informative performance metrics, and messaging that communicates the organization's position and combats objections, even the best of them will fizzle out in frustration and sell poorly. When reps aren't provided with methods, message and metrics, they'll come up with their own.