Agustina Benvenuto García de Zúñiga

Head Of Content & Business Development, ASM Global | Antel Arena at ASM Global

Agustina Benvenuto García de Zúñiga has a diverse work experience in various roles and industries. Agustina started their career as a Consulting Assistant at Intendencia de Montevideo, where they worked on an urban planning initiative called Barrio de las Artes. Following that, they worked as a Production Coordinator at Pozodeagua. Agustina then co-founded and served as the Director of atlantica.uy, a creative production company that focused on events, marketing, and cultural projects. During their time there, they developed marketing actions for top companies and organized high-profile music and community events.

Agustina also worked at Sala Teatro Santander Arocena as a Content & Projects Manager, where they developed and produced the venue's content and handled the operations. Agustina gained experience in education as the Head of the English Department at Montevideo Kids, where they prepared annual plans and mentored staff. Agustina later worked as a Theatre Producer, overseeing all operations, budgeting, and fundraising for theatrical productions.

In 2018, Agustina joined Official ASM Global as the Content Department Coordinator for Antel Arena. Agustina then took on the role of Content & Business Development Manager, where they planned, organized, and directed all activities related to booking the Arena. Agustina negotiated contracts and partnerships, identified new business opportunities, and maximized venue utilization. Agustina also worked as the Marketing & Communications Manager, responsible for implementing marketing initiatives, developing corporate alliances, and providing creative direction.

Additionally, Agustina has been an Independent Business Development Consultant since 2020, offering advice and analytical services to various companies. Agustina helps improve operations, identifies business opportunities, builds marketing strategies, and strengthens brands.

Overall, Agustina Benvenuto García de Zúñiga has a strong background in business development, event management, marketing, communications, and education.

Agustina Benvenuto García de Zúñiga's education history is as follows:

In 2020, they attended the IESE Business School and completed a Programa Especializado in Dirección de Empresas (Business Management).

From 2011 to 2014, they studied at the Universidad CLAEH and obtained a Bachelor's degree in Cultural Management.

Agustina has also acquired certifications from the University of Cambridge in the field of ESOL Examinations. Agustina has a Certificate of Proficiency in English and a TKT (Teaching Knowledge Test) qualification.

In 2005, they attended Jesús María Bilingual Education, although the degree obtained and the field of study are unspecified.

In addition to their formal education, Agustina has obtained several certifications. In 2013, they participated in a Creative Economy Workshop and the Primer Congreso Internacional de Gestión Cultural at the Universidad CLAEH. Agustina also completed a Workshop on Theory and Tools of the Harvard Negotiation Project offered by the CMI International Group Company in the same year.

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