Karen Borsari

Senior Director Of Marketing at Asphalt Green

Karen Borsari has a diverse work experience in marketing, communications, and digital media. Karen most recently worked as the Senior Director of Marketing at Asphalt Green, where they established end-to-end marketing strategies and built a collaborative marketing team. Karen achieved significant results such as increasing customer acquisition, improving email open rates, exceeding fundraising goals, and doubling year-end donations. Karen also has experience in digital marketing and held roles such as Director and Associate Director of Digital Marketing. Prior to that, they worked as a freelance writer for print and digital publications. Additionally, Karen has worked in communications and social media roles at North Shore-LIJ CareConnect Insurance Company, Inc. Karen also has experience in social media management and content editing at Shape Magazine. Early in their career, they worked as an Account Executive at Gale Group Advertising/Public Relations and in the Fashion Department at InStyle magazine.

Karen Borsari has a Bachelor of Arts (BA) degree in Psychology from Boston University. Prior to that, they obtained their High School Diploma from Hamden High School.

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Previous companies

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Timeline

  • Senior Director Of Marketing

    September, 2020 - present

  • Director Digital Marketing

    October, 2018

  • Associate Director Digital Marketing

    February, 2017

  • Digital Marketing Manager

    April, 2015