Melissa Borrego

Melissa Borrego is a seasoned professional in influencer marketing, currently serving as a Senior Influencer Marketing Manager at Aspire since July 2020. In this role, Melissa executes comprehensive influencer campaigns, develops talent rosters, and negotiates contracts, achieving over 44 million impressions for prestige beauty brands. Previously, Melissa scaled Lancôme’s influencer program as an Influencer Marketing Campaign Manager, driving a 169% increase in participation. Earlier experience includes various positions at Dadascope Communications, where Melissa managed public relations campaigns and supported client accounts, along with roles focused on content strategies and community engagement. Melissa holds a Bachelor’s Degree in Communication Studies from the University of San Francisco and an Associate of Arts from Skyline College.