Zarif Hassan

Zarif Hassan is a seasoned media professional currently serving as Media Senior Manager at Assembly Global since June 2022, focusing on the key brand Elevance Health. Prior experience includes roles as a Senior Media Planner and Digital Marketing Lead at Mindshare, where responsibilities involved relationship management and strategic planning for major brands including Rogers Communications, Telenor, and Kellogg’s. Additionally, Zarif held the position of Digital Marketing Manager at VEON, managing brands such as Banglalink and Toffee, and started a career at Bharti Airtel as a Young Leader in business development. Educational credentials include an ongoing MBA from the University of Toronto - Rotman School of Management, along with two prior MBAs in Marketing from North South University.