Juliana Castro

Juliana Castro is an accomplished marketing professional with extensive experience in brand management, innovation, and strategic consulting across various industries, including pharmaceuticals, nutrition, and consumer goods. Currently serving as Brand Manager for Retail and Licensing at Associated British Foods plc, Juliana has successfully shaped innovation processes, managed project portfolios, and led multifunctional teams. Previous roles include Marketing Consultant at McCann Health, Product Manager at Sanofi, and Marketing Innovation Manager at Mead Johnson Nutrition, showcasing a strong ability to drive brand positioning, market expansion, and communication strategies. Juliana holds multiple degrees in Marketing, including a Master's in Applied Consumer Sciences and an Executive Education in Digital Marketing from Insper.