Charles Kris Romeril

Senior Category Manager / DSD at Associated Food Stores

Charles Kris Romeril is an experienced professional with a diverse background in category management, marketing, and public relations. Currently serving as Senior Category Manager/DSD at Associated Food Stores since May 2007, Romeril has led category management teams, managed inventory, and directed pricing strategies to enhance competitiveness and profitability. Previously, Romeril held roles as Category Manager, Inventory Manager, and Marketing/Public Relations Manager at Associated Food Stores, focusing on effective communication strategies and integration of new hires. Prior experience includes account management at Red Bull, where successful marketing campaigns were executed to improve brand visibility, and as a Television Anchor/Reporter at KIDK, overseeing a news team. Educational qualifications include a Master's in Business Administration with a focus on Marketing from the University of Phoenix and a Bachelor's degree in Communications-Broadcast Journalism from Brigham Young University.

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