Natalie Lambert is a seasoned marketing and communications professional, currently serving as the Founder and Managing Partner of GenEdge, which assists marketing teams in integrating generative AI for enhanced effectiveness. Lambert is also an Advisory Board Member at CultureHQ, guiding marketing strategies for talent acquisition through authentic storytelling, and advises high-growth women-led startups at Astia. Previously, Lambert held significant roles at Google as Global Director for Applied AI in Marketing and Global Director for Storytelling for Google Cloud, leading initiatives to enhance marketing through AI. Additional leadership experience includes serving as Chief Marketing Officer for Instart Logic and Sapho, and substantial marketing and analyst roles at Citrix and Forrester Research. Lambert holds a Bachelor's degree in Computer Science from Brandeis University and a minor in Internet Studies and Anthropology.
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