Astra Sweets
Evelien Vangeel has extensive experience in marketing and sales support, currently serving as a Shopper Marketeer and Brand Marketeer at Astra Sweets since April 2019, where responsibilities include project coordination for new product developments in the Nordic region and providing administrative support to the Sales Director. Previously, Vangeel worked at The Kraft Heinz Company from August 2012 to March 2019 as a Sales Support Retail and Sales Support Assistant Retail, focusing on administrative support for key account managers, promotion follow-ups, and SAP invoicing. Additional experience includes an internship in communications at UZA and event coordination at GREEN vzw. Vangeel holds a Master's degree in Multilingual Communication from Lessius Hogeschool Antwerpen and a Bachelor's degree in Event Management from Katholieke Hogeschool Kempen.
Astra Sweets
Astra Sweets adds flavour to the confectionery sector. From our plants in Turnhout (BE), Harlingen (NL) and Nijkerk (NL), we bring delight to consumers in over 25 countries with our delicious sweets. We mainly develop and manufacture private label products, but also have a number of strong brands in our portfolio, including Frisia. Within 3 product categories: gums, mallows and UFOs, we capitalise on trends and develop new ones ourselves, in order to give clients every opportunity and to surprise consumers. Innovation, quality and service play a major role in our organisation.