At The Races is a horse racing media rights company which operates the Sky Sports Racing TV channel and the website attheraces.com and the At The Races app. Domestic distribution of the TV channel extends to over 14 million UK and Irish homes via digital satellite and cable television on the following channels: Sky 415, Virgin 535 and Virgin Ireland 418. The company is majority owned by Sky and operates through a joint venture between Sky, Arena Racing Company (ARC) and other racecourses.

At The Races have the rights for 25 UK racetracks including Ascot, Chester and Doncaster. These are available on Sky Sports Racing Channel via Sky Channel 415 and Virgin 535. 


Broadcasting

Media & Entertainment

At The Races

Kevin Robertson

Andy Taylor

Sally Holroyd

Sean Ruddy

Michael Ward

Matthew Taylor

Tony Sweeney

Chris Dilley

James Singer

The Marketing and Media team at At The Races is responsible for promoting the Sky Sports Racing TV channel and the website attheraces.com. They manage media appearances, social media strategies, and advertising campaigns to enhance viewer engagement and expand the viewership base. This team also creates and distributes engaging content, including expert tips and columns, to attract horse racing enthusiasts to both the TV channel and the app. Additionally, they innovate new media initiatives to remain competitive in the dynamic sports broadcasting landscape.

Marketing and Media

Commercial Team

Marketing and Media

About

Team members

Other teams at At The Races

Commercial Team