Santa Pakalna-Jaka

Santa Pakalna-Jaka has extensive experience in communication and social media, currently serving as the Communication and Social Media Lead at Atea Global Services Ltd. since July 2021, overseeing the development of internal communication strategies and social media management. Prior to this role, Santa was an Account Manager at Komunikācijas aģentūra/Edelman Affiliate, where responsibilities included project coordination and media relations. Previous positions also include Group Internal Communication Project Manager at DYNATECH Latvia, focusing on brand identity and internal engagement, and roles as Junior Account Manager and Account Assistant at Vīlands Associates. Santa began the professional journey with an internship at Accenture Baltics and a traineeship with the European Parliament, specializing in social media management. Educational qualifications include a Bachelor's degree in International Relations and European Studies from Rīga Stradiņš University and University of Ljubljana.