Louise Thiele

Louise Thiele is an experienced marketing and strategic professional currently serving as the General Manager of Strategy, Delivery & Engagement at Athletics Australia since November 2024. Prior roles include Director of Government Relations & Strategic Partnerships at ALWAYS LIVE, Executive Director of Marketing & Experience for Victoria 2026 Commonwealth Games, and Director of Marketing, Brands Partnerships and Product Strategy at Buzz. Louise has also held significant positions at the AFL as Customer Experience & Connected Stadium Strategy for Marvel Stadium and General Manager of Marketing & Communications at Marvel Stadium itself. Earlier roles include Marketing Manager at Netball Australia and Senior Brand Manager at Carlton United Breweries. Louise Thiele also has consulting experience through Louise Thiele Consulting and has a Marketing degree from the University of Adelaide along with a Diploma of Business from the Australian Institute of Management.