Jurij Zurej is an accomplished legal professional with extensive experience in various leadership roles spanning over a decade. Currently serving as the Director of Legal Affairs for Slovenia, BiH, and Russia at Atlantic Grupa since March 2016, Jurij has previously held positions as Director and owner of the Institute ICDR, d.o.o., and Director of the Slovenian Ski Association. Notably, Jurij was responsible for significant contributions at the Slovenian Intellectual Property Office, where performance metrics indicated substantial improvements in national patent applications and revenues. With a robust educational background, including an MBA from IEDC - Bled School of Management and a Ph.D. in Law from the University of Ljubljana, Jurij has cultivated expertise in various areas of law, international business, and consultancy.