Rachel Gotta

Rachel Gotta is a seasoned data analyst with a robust background in data management, digital media performance analysis, and marketing technology integrations. Currently serving as a Senior Data Analyst at Attane since January 2020, Rachel leads projects from the measurement plan to final visualizations and has spearheaded the migration to Google Analytics 4. Previously, Rachel held various roles at Summit Marketing, including Data & Analytics Manager, where responsibilities included managing data architecture and generating business reports. Earlier experience includes corporate training at Freightquote and customer service management at Cactus Flower Florists and Jolta Java Coffeehouse. Rachel holds a degree from Johnson County Community College and possesses extensive expertise in digital audits, social media campaign management, and team collaboration.