Cassidy Cefalo

Cassidy Cefalo is a seasoned professional in email strategy and account management with extensive experience in the marketing and health sectors. Currently serving as the Lead Email Strategy Manager at Attentive since November 2021, Cassidy previously held roles including Senior Email Strategy Manager and Product Specialist. Prior experience includes positions at Epsilon from October 2017 to November 2021, where Cassidy advanced from Associate Account Executive to Account Manager. Earlier roles encompassed Patient Care Coordinator at Novocure, Brand Ambassador at The Next Step Realty, and Vice President of Career and Personal Development for Chi Omega Fraternity. Cassidy holds a Bachelor's Degree with dual concentrations in Marketing and Health Management from UNH Peter T. Paul College of Business and Economics.