Álvaro Patricio Rodríguez Lavín is an accomplished professional with extensive experience in commercial and marketing leadership within the sports industry. Currently serving as Gerente Comercial & Marketing at Audax Club Sportivo Italiano since February 2018, Rodríguez Lavín is focused on maximizing the profitability of the Estadio Bicentenario de La Florida and managing the official school’s marketing and enrollment strategies. Parallel to this role, Rodríguez Lavín has been involved in teaching sports marketing at Pontificia Universidad Católica de Valparaíso. Previously, significant roles included Jefe Comercial & Marketing at Everton de Viña del Mar S.A.D.P and various positions in marketing analysis and corporate communications at ENEX and Indumotora. Education credentials include a Master in Sports Management from UPF Barcelona School of Management and multiple degrees in marketing from Universidad del Desarrollo, providing a solid foundation for expertise in sports marketing and management.
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