Irina Pocovnicu

Irina Pocovnicu has extensive work experience in the field of digital marketing and consultancy. Irina has held roles such as Chief Marketing Officer and Marketing Director at Aurachain, where they are currently employed. Prior to that, Irina worked as a Digital Marketing Consultant, Trainer, and Founder at DIGITALIZE. Irina also served as an eBusiness Consultant at Convert Group.

In terms of corporate experience, Irina worked as a Digital Marketing Manager at PepsiCo, a Senior Digital Planner at Zenith Romania, and a Digital Optimization Team Leader and Digital Marketing Lead at IBM. Additionally, they worked as a Digital Marketing & CRM Specialist at Nestle.

Irina's earlier career includes roles such as Head of Content & Social Media and Account Executive at GreenPixel, as well as an active member at PRIME Romania.

Throughout their career, Irina has demonstrated expertise in various areas of digital marketing, including strategy, digital optimization, inbound marketing, demand generation, digital campaign management, and social media. Irina has also developed and led teams, managed stakeholders, and delivered results in a global context.

Irina Pocovnicu's education history includes completing a marketing course at Wharton Online in 2020. Irina obtained a Bachelor's Degree in Public Relations, Communication, and Marketing from the University of Public Relations and Communication - SNSPA from 2006 to 2009. In 2006, they graduated from CNVA with a Graduate degree in Human Sciences. Irina Pocovnicu also holds additional certifications, including the Google Ads Search Certification from Google in 2020, Project Management Fundamentals from IBM WWPMM in 2014, Inbound Certification from HubSpot in 2014, and a Certificate of Proficiency in English (CPE) from the University of Cambridge - ESOL Examinations in 2008. Irina also has a "Building Strong Digital Brands - Statement of Participation" from iversity, but the specific details regarding the date of obtaining are not available.