Julie Pasquier

Julie Pasquier has a diverse work experience spanning various roles and companies. In their most recent position, they are the Head of AFLW Brand and Experience at the AFL - Australian Football League. Prior to that, they worked as a Senior Manager in Marketing at the same company and also served as a Senior Marketing Manager for Growth and Acquisition.

Before joining the AFL, Julie worked as a Consultant and Project Lead at Coles, where they managed major brand and campaign projects, including the development of strategy briefs and the management of partnerships.

Julie also has experience in the automotive industry, having worked as a Business Director at Nissan United France and as an International Account/Planning Director and International Account Manager at OMD EMEA - Nissan United Europe. In these roles, they led strategic planning for product launches and managed media campaigns and partnerships across European markets.

Julie has also worked in the media industry, holding positions at Seven West Media as a Senior Strategist in Integration and Planning, as well as at Meerkats as a Brand Planner.

Furthermore, Julie has experience in digital marketing, having worked as a Digital Marketing Manager at Alyka, where they were responsible for developing the agency's strategic offering.

Additionally, Julie has freelanced as a Communications Planner and a Digital Planner, working on various brand, digital, and social media strategy projects.

Early on in their career, they took time to fully immerse herself in the Australian culture.

Overall, Julie Pasquier has a strong background in marketing, strategy, and project management, with a focus on brand development and partnership management within the sports, retail, automotive, media, and digital industries.

Julie Pasquier completed their Master's degree in Communication and Marketing at ISCOM from 2006 to 2010. Additionally, they specialized in Brand Strategy during the same time period at ISCOM PARIS, focusing on Marketing, Advertising, and Digital Strategy.