Nicola Friedlieb

Nicola Friedlieb has extensive experience in digital platforms, branding, and communication. Nicola is currently working as the Director of Digital Platforms and Branding at the Australian Signals Directorate, where they are responsible for managing the organization's public profile. Prior to this, they served as the Assistant Director of Digital Communications at the ACSC, where they were in charge of planning, delivering, and evaluating the organization's public-facing website.

Before their roles in the government sector, Friedlieb worked at Defence Force Recruiting as the Brand Portfolio Manager for the Army. In this position, they developed brand strategies and campaign strategies to attract more candidates to apply for a career in the Australian Army. Nicola also served as a Senior Marketing Officer, where they created and delivered marketing communication and campaigns for the Navy and Army recruiting portfolios.

Earlier in their career, Friedlieb worked as a Digital Producer at CRE8IVE, where they managed web projects from planning to deployment. Nicola also gained experience in project coordination and scheduling. Nicola started their career at Adcorp, where they held positions as a Junior Producer, Digital Coordinator, Account Executive, Composite Manager, and Verification Officer. Friedlieb also had an internship at Jack Watts Currie.

Overall, Nicola Friedlieb has a diverse background in digital platforms, branding, marketing, and project management.

Nicola Friedlieb completed their Master of Business Administration (MBA) with a specialization in Evidence-based Management from The Australian National University, between 2019 and 2023. Prior to that, they obtained a Bachelor's degree in Advertising and Marketing Communication from the University of Canberra from 2009 to 2011. Nicola Friedlieb also completed their high school education, receiving their HSC from Kildare Catholic College between 2003 and 2008.