Craig Donaldson

Mr. Donaldson served as CEO of Vasa Fitness, a high-value, low-price operator of fitness clubs and one of the top-20 largest health club operators in the U.S., from 2016 to 2018, and CEO of Service Brands International, a multi-concept residential services-focused franchise system, from 2012 to 2015. Previously, he was president, CEO and general manager of Harris Research, Inc., one of the largest franchisors in the residential services industry, with more than 4,000 franchises in over 40 countries, from 1997 to 2012, including during a period when the business was a subsidiary of The Home Depot. Earlier in his career, Donaldson held multiple leadership roles with Avery Dennison. He received an MBA and a Bachelor of Arts in Economics from Brigham Young University.