Christian Treiber

President Aftersales at AutoNation

Christian Treiber has served as President, After-Sales since January 2023. Mr. Treiber is responsible for overseeing the corporate After-Sales teams and integrating strategic initiatives that align with Company’s After-Sales growth plan.

Mr. Treiber is a seasoned automotive executive with 30 years of experience across varying segments of the automotive industry, including at Mercedes-Benz and Daimler, as well as in a startup environment at Canoo. Mr. Treiber has managed teams of up to 800 employees, multi-billion-dollar budgets, and revenue responsibility while also having first-hand responsibility for building an After-Sales department and the entire digital customer journey from scratch.

Mr. Treiber’s extensive experience in Customer service and operational excellence, combined with a data-driven mindset and focus on people, processes, and communication, has enabled him to develop a track record of success in different roles with increasing responsibility.

Mr. Treiber is driven by the ability to drive change and have a measurable impact. Mr. Treiber holds a Bachelor of Business Administration, Marketing and Economics from Verwaltungs- & Wirtschaftsakademie in Essen, Germany.

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