Carlos Eduardo Santinho has a diverse work experience in digital marketing and performance evaluation. Carlos Eduardo started their career as a Digital Performance Intern at BTG Agency, where they conducted performance evaluations and analyzed results from digital channels. Carlos Eduardo then worked as a Digital Marketing Assistant at S2 Holding SA, managing media budgets, optimizing campaigns, and creating audience segments. Carlos then joined B2W Digital as a Digital Marketing Analyst, focusing on digital marketing strategies. Carlos Eduardo later worked as a Growth Hacker at Nibo, a Digital Marketing Specialist at RD Station, and a Digital Marketing Specialist at Loja Integrada, where they were responsible for lead acquisition and media management. Carlos also had a stint at iFood as a Senior Traffic Coordinator, overseeing digital expansion. Carlos Eduardo is currently the Head of Marketing at Auvo Tecnologia, leading the marketing team, implementing marketing strategies, and monitoring campaign performance. Carlos is also a member of The CMOs Marketers.
Carlos Eduardo Santinho completed a Bachelor's degree in Social Communication, with a focus on Advertising and Marketing, from UNISUAM between 2012 and 2016. In 2017, they also attended the EF Executive Language Institute for an intensive English course. Later that same year, they pursued a Master of Business Administration (MBA) with a specialization in E-commerce at Instituto Infnet from 2017 to 2018. Carlos also holds several certifications, including the Google Ads Measurement, Display, Search, Shopping Ads, and Video Certifications, obtained in March 2021, as well as the Google Analytics Individual Qualification, also obtained in March 2021. Additionally, they obtained an Inbound Marketing Certification from HubSpot in January 2017.
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