Dhanasekar Gangatharan

Dhanasekar Gangatharan has a diverse work experience spanning over several roles in different companies. Dhanasekar started their career as an HTML Editor at Ninestars Information Technologies Pvt. Ltd. in June 2013 and worked there until March 2014.

In February 2014, Dhanasekar joined AVASOFT as a UI/UX Engineer and contributed to gathering user requirements and translating them into user flows, wireframes, and prototypes. Dhanasekar also proposed and delivered user stories and journeys that illustrated how sites and applications function.

From February 2015 to March 2016, Dhanasekar served as a UI/UX Lead at AVASOFT. In this role, they oversaw and evaluated the work of team members and collaborated with clients and development teams to generate ideas and ensure timely deliverables.

In April 2016, Dhanasekar took on the role of a Search Engine Optimization Manager at AVASOFT. Dhanasekar developed and trained an in-house content team to create SEO-optimized content aligned with the brand's tone. Dhanasekar also proposed on-page SEO strategies and enhanced the site's strength through various elements.

From May 2019 to June 2020, Dhanasekar worked as a Digital Marketing Manager at AVASOFT. Dhanasekar conducted brand awareness, email marketing, and PPC campaigns, and proposed marketing strategies to attract leads and improve site engagement.

Currently, Dhanasekar is working at AVASOFT as the Marketing Head, a position they started in July 2020. In this role, they streamline marketing activities and guides different heads toward achieving the company's goals. Dhanasekar communicates with various stakeholders to analyze existing marketing efforts and propose digital marketing roadmaps, and determines KPIs and budgets for short-term and long-term goals.

Throughout their career, Dhanasekar has incorporated state-of-the-art digital marketing practices that directly impacted sales and achieved 10X faster closures.

Dhanasekar Gangatharan pursued their Bachelor of Technology (BTech) degree in Information Technology from Anna University from 2010 to 2013. During the same period, they also completed an Engineer's Degree in Information Technology from R.M.K Engineering College.