Avendi
Kalina Katsarska is a Brand Manager at Avendi since November 2023, previously holding the position of Junior Brand Manager Premium Space at BAT from October 2019 to November 2023, where responsibilities included developing in-store promotions, analyzing market data, and reporting on brand performance. Prior experience includes a role as a Management Trainee at BAT, contributing to trade KPIs and brand initiatives, and working at the University of Essex Students' Union in various capacities such as Venue Assistant, Events Frontrunner, and Open Portfolio Officer, focusing on customer service, event planning, and marketing. Kalina holds a Bachelor's degree in Marketing from the University of Essex, completed in 2019.
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Avendi
VM Finance Group is a Bulgarian economic group which manages a portfolio of 11 companies in various industries, including FMCG distribution, logistics, building installations and technologies, media, advertising and education. A high recognition for our impeccable business reputation, effective strategy and continuous improvement is the award “The most outstanding family business in CEE” we received in 2015 by the Vienna-based Bank Gutmann. Avendi, part of VM Finance Group, is a leading company in the field of FMCG marketing and distribution. We are the Bulgarian home of globally well-known brands such as Baileys, Bushmills, Captain Morgan, Efes, Grolsch, Guinness, Hellmann's, Hennessy, HiPP, J&B, Johnnie Walker, Knorr, Kotanyi, Lipton, MAM, Moët & Chandon, Monin, Nestle Purina, Perrier, Pilsner Urquell, Acqua Panna, S. Pellegrino, Smirnoff, Tabasco, Vittel, Florina. Our team of professionals is the main driver to provide exceptional level of service which is recognized by our customers, suppliers and employees. Part of our company culture are the winner’s attitude and the intention to have fun on the way to the top. In our 15 year history we had many stories of success which motivates us to improve even further. We have received many awards by our main partners which makes us proud with the recognition of our work.