Christina Cala

Christina Cala has extensive work experience in various roles related to business development and partnership management. Christina is currently working as a Senior Microsoft Alliance Manager at Avertium since October 2022. Prior to that, they founded their own company CALAborate LLC in 2020, where they served as the Founder & CEO. At CALAborate, they provided Microsoft Partner Liaison services and helped partners navigate the Microsoft Partner Ecosystem, unlock resources, and increase revenue. Christina also offered consulting and networking services for executives and business owners.

Before starting their own venture, Christina worked as a Microsoft Partner Manager at Red Canary from January 2021 to June 2022. Christina was responsible for managing partnerships with Microsoft and driving business growth. Prior to that, they served as Vice President of Partner Sales at Total Solutions from January 2019 to January 2020.

Christina has also held various roles in business development and partnership management at companies like Strategic Technology Solutions, Protelligent Inc., Alchemy Communications Inc., and Genesis Solutions.

Christina began their career as an OEM Account Manager at ATEN New Jersey, Inc. - West Coast Division in December 2011, where they focused on sales of KVM switches and Pro Audio/Video products. Christina also worked as a Channel Manager at Embedded Technologies Inc. from 2001 to 2005, where they managed distribution channels for embedded computing boards in various industries.

Overall, Christina Cala has a strong background in building partnerships, driving business growth, and providing valuable services to Microsoft Partners.

Christina Cala's education history includes attending Kaplan University from 2007 to 2009, where they obtained a degree in Business Administration. Prior to that, they studied at Kinman Business University from 1985 to 1986, specializing in Legal Administrative Assistant studies. In terms of high school education, Christina graduated from Torrey Pines High School between 1978 and 1982. Additionally, they have obtained a certification in the ValueSelling Framework from ValueSelling Associates, Inc. in April 2022.