Cheryl Toner

Chief Customer & Marketing Officer at Aviva

Cheryl joined Aviva in May 2021 as Chief Customer and Marketing officer*. She is a member of the Group Executive Committee and reports to Aviva Group CEO, Amanda Blanc.

Before Aviva, Cheryl was Retail Marketing Director at NatWest for four years. She was a member of the Retail Bank’s Executive Committee with responsibility for marketing and communications for the NatWest, Royal Bank and Ulster Bank brands.

Cheryl has held a number of other senior roles including Chief Marketing Officer of AXA UK & Ireland and is also a Non-Executive Director at The Royal Mint.

She holds an MBA from Cranfield Management School and a Bachelor of Laws from University College London.



  • Chief Customer & Marketing Officer

    May, 2021 - present

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