Martin Herrera Soler

Senior Business Consultant at Axialent

Martin Herrera Soler has a diverse work experience spanning over several companies and roles. Martin is the Co-Founder & Partner at Triviam Consulting, where they focus on purpose, people, and processes to drive innovation and value creation. Prior to this, they worked as a Senior Business Consultant at Axialent, specializing in C-Level business meeting facilitation, executive coaching, and culture transformation processes. Martin also served as a Mentor at Endeavor and an Advisor & Investor at Infocorp. At Metodiko Business Consulting, Martin was the Co-Founder, Director, and Senior Business Consultant, focusing on strategic and business planning, value-based selling, and execution excellence. Before that, they were an Entrepreneur at Dokumental, where they focused on business development at the intersection of visual arts and technology. Martin has held various leadership positions at Infocorp, including VP of Financial Services Unit and Vice President of Sales and Marketing. Martin also worked at Microsoft Latin America Headquarters, where they held roles such as Business Manager, Partner & Education Group Manager, and Sales and Marketing Manager, overseeing strategic planning, partnership development, and sales execution. Earlier in their career, they worked as a Software Division Manager at ALVIMER Uruguay and as a Product Manager at Nafilco | Computer 2000.

Martin Herrera Soler has a diverse education history. In 1986, they obtained an Associates Degree in Engineering from Seminario. Martin then pursued further education and graduated from Universidad ORT Uruguay in 1998 with a degree in Business Management. In 2000, Martin attended Columbia Business School for an Executive Education program focused on Leading Organizational Change in Organizations. In 2002, they briefly studied Competitive Strategy at Northwestern University - Kellogg School of Management. Martin went on to pursue a Master's degree in Psychology from the University of Santa Monica, which they completed in 2003. In 2004, they became an Apple Aperture Certified Trainer after attending training sessions at Apple, specializing in digital photography. Additionally, Martin attended a MediaStorm Methodology Workshop at MediaStorm in 2011, enhancing their skills in multimedia production.

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