Sonia Frazão

Sonia Frazão is a seasoned professional with extensive experience in the field of digital transformation, user experience design, and creative education. With a background in web design, art direction, and creative leadership, Sonia has held various pivotal roles such as Business Manager, Creative Director, and Senior Art Director throughout their career. Sonia has also made significant contributions as a teacher, sharing their expertise in web UX-UI and design for creative industries with students at institutions like IADE - Creative University and Lisbon aD School. Additionally, Sonia is currently pursuing a PhD in Management from CATÓLICA-LISBON | Executive Education, showcasing their commitment to continuous learning and professional development.