Ana Grimanessa Benitez Barquin is an experienced marketing and communications professional currently serving as the Director of Marketing and Communications at Axtel since June 2023. Previously, Ana held several key positions at Sigma from August 2012 to May 2023, including Head of Solutions at the International Business Unit and Senior Manager of International Marketing. Prior experience includes roles at Nike as a Key Account Manager and at SuperISSSTE as Director of Operations. Ana's educational background includes an Executive MBA from IPADE Business School and various specialized courses in digital marketing, leadership, and business management from institutions such as HEC Paris, Yale University, and Macquarie University. Ana's expertise encompasses marketing strategy, operations management, and customer service.
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