FI

Fabrício Bertolozi Iop

Market Development Representative at Axur

Fabrício Bertolozi Iop has a diverse range of work experience in various roles and industries. Fabrício initially started their career as an Administrative Intern at the 25th Battalion of the Military Police in 2008. From 2011 to 2013, Fabrício worked as a Law Intern at the Tribunal de Justiça do RS. Following this, they gained further experience in the legal field as a Law Intern at Di Giglio & Scopel Advogados Associados from 2013 to 2015, and as a Legal Assistant at Kawasaki Advogados Associados from 2015 to 2017.

In 2018, Fabrício transitioned to a different industry and worked as a Law Intern at IAPS - Institute of Retirement and Pension of Municipal Servers of São Leopoldo. Fabrício then moved into the field of brand protection and digital risk management, joining Axur in 2019. Fabrício initially worked as a Brand Protection Analyst, where they were responsible for configuring and maintaining automated systems for URL collection, identifying fraud and digital risks to clients' businesses, and managing projects within the Axur platform. Fabrício also provided support and customer success services.

In 2020, Fabrício took on the role of Operations Analyst at Axur. In this position, they focused on configuring and maintaining automated systems for URL collection, identifying fraud and digital risks, and creating and managing internal projects. Additionally, they developed a FAQ resource for the support team to enhance their response analysis and data interpretation.

Fabrício's most recent role at Axur is as a Market Development Representative. Fabrício generates smart leads for the sales development team, designs campaigns based on Ideal Customer Profile and Buyer Persona, manages schedules and actions for lead generation in Brazil, and develops initiatives to increase the number of leads in the sales funnel. Fabrício also monitors OKRs and KPIs through dashboards and reports for process improvement. Fabrício has implemented a change and creativity mindset within the team, transitioning from reactive initiatives to data-driven experiments and action plans.

Throughout their career, Fabrício has demonstrated their ability to adapt to different industries, develop process documentation, manage projects, and provide support services.

Fabrício Bertolozi Iop obtained a MBA in Business Intelligence (Inteligência de Negócios) from ULBRA in 2024. Prior to that, they attended Unisinos from 2009 to 2019, studying Law. In addition to their formal education, they have acquired several certifications. In 2019, they completed the "Curso Geral de Propriedade Intelectual" from the World Intellectual Property Organization (WIPO). In 2020, they obtained certifications in "Become a Product Manager - Learn the Skills & Get the Job" from Udemy, "Hello Design Thinking" from IDEO U, and "Kanban Fundamentals: How to Become Insanely Productive" from Udemy. Most recently, in 2022, they completed "ICP, Personas e Jornada De Compra" from RD University.

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Timeline

  • Market Development Representative

    March, 2021 - present

  • Operations Analyst

    April, 2020

  • Brand Protection Analyst

    March, 2019