Frans Hermans is an accomplished professional with extensive experience in product management and customer journey optimization within the financial services sector. Currently serving as Communicatieadviseur a.i. at Blue Sky Group, Frans has developed a vision for choice guidance, conducted workshops, and implemented minimal requirements for clients. As a former Customer Journey Expert at Nationale-Nederlanden, Frans improved the customer experience of annual income reporting. Previous roles at Blue Sky Group and DAS involved analyzing customer journeys and streamlining product offerings. Educational qualifications include a Master of Marketing from TIAS School for Business and Society, a Master of Science in International Business Studies from Maastricht University, and certification as a Scrum Product Owner.
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