B Lab
Christian Groeneveld is an experienced professional currently serving as a B Leader at B Lab since March 2021, where responsibilities include supporting companies in achieving B Corp certification and promoting social and environmental impact. Previously, Christian held the position of Managing Director at MeerRadio & MeerTelevisie from 2004 to 2018, overseeing a team of over 125 individuals and managing various aspects of business development, marketing, and stakeholder relations. Christian also founded a startup, where key achievements included acquiring a broadcast license and building a management team. Additional experience includes roles as a producer, marketing assistant, financial accountant, and project manager. Educational qualifications encompass degrees from the University of Groningen Business School, HBO Academy, Kader Group, and LOI, with a focus on ESG reporting, business innovation, and environmental management.
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B Lab
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B Lab is transforming the global economy to benefit all people, communities, and the planet. A leader in economic systems change, its global network creates standards, policies, and tools for business, and we certify companies—known as B Corps—who are leading the way.