LC

Luis Enrique Caceres

Ecommerce Analyst at B2C Response

Luis Caceres is a seasoned professional in ecommerce and digital marketing, currently serving as the Head of Ecommerce at Zero to One SAS since April 2021, where leadership of strategies across over six brands is a primary focus. Prior roles include Ecommerce Inbound Marketing Lead, responsible for customer loyalty strategies across five brands, and Ecommerce Analyst, managing multi-channel inbound marketing campaigns. Earlier experience at Conciviles S.A. as Ejecutivo de Mercadeo involved coordinating market studies and creating marketing plans. Luis holds a Specialist degree in Strategic Brand Communication from Universidad Autónoma de Occidente and a Bachelor's degree in Marketing and International Business from the same institution.

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