Olivia Cabal Gerardin

Olivia Cabal Gerardin is an experienced marketing professional with a robust background in brand management and business development. Currently the France Brand Homes Manager at Bacardi since November 2015, Olivia oversees three prestigious Brand Homes, focusing on innovative strategies for leisure and business customers. Responsibilities include developing partnerships within the tourism industry, managing communication plans, and enhancing brand experiences to drive revenue. Prior to Bacardi, Olivia held various roles at Unilever, where achievements included leading cross-functional teams for innovation plans in Europe and managing global brand strategies. Olivia's career also includes experience at Mondelēz International, where business plans and trade strategies were developed for the LU brand. Olivia holds a Master's degree in International Business with a focus on Marketing from KEDGE Business School.