Shashank Bharadwaj currently serves as the Zonal Business Head Retail for North at Bajaj Finserv Asset Management Ltd since February 2023. Prior experience includes a role as Senior Regional Head for Uttar Pradesh & Uttarakhand at Nippon India Mutual Fund from November 2015 to February 2023, and over a decade at ICICI Prudential AMC Ltd, where responsibilities included Associate Vice President & Regional Head for Uttar Pradesh & Uttarakhand. Earlier career positions involved management roles at Birla Sunlife Distribution Co Limited and Bajaj Capital Limited, focusing on business development and team leadership. Shashank holds a Postgraduate Degree in Marketing from the All India Management Association and a Bachelor of Commerce from Hemwati Nandan Bahuguna Garhwal University.