Lara Kufert

Lara Kufert is an experienced communication professional with a strong background in content creation and strategic communication. Currently serving as an Analista de contenidos at Banco del Sol since July 2021, Lara executes communication strategies across various company channels, focusing on brand identity and tone of voice. Previous roles include writing and editing content for internal and external communications at Banco del Sol, managing communication and press at Fundacion Multipolar, and creating communication materials for clients at Grupo Muchnik. Lara also has experience as an Account Manager at VERBO, handling strategic communication and crisis management. Lara holds a degree in Ciencias de la Comunicación from UADE.