Jaqueline Alves

Jaqueline Alves is a seasoned digital media professional with extensive experience in media planning, campaign optimization, and analytics. Currently serving as a Senior Digital Media Analyst at Banco PAN since July 2020, Jaqueline specializes in strategies for app campaigns and leads profitability studies while maintaining close relationships with strategic media partners. Previous roles include positions at Vitrio and Jüssi, where responsibilities encompassed performance-focused media management, creation of dashboards, and market analysis. Jaqueline’s career began with positions as a Digital Media Assistant, showcasing a strong foundation in campaign development and performance monitoring. Jaqueline holds a degree in Publicidade e Propaganda from FIB - Faculdades Integradas de Bauru.