Karen Ayala

Karen Ayala is a seasoned marketing professional with extensive experience in brand management within the entertainment industry. Currently serving as the Director of Brand Management at Bandai Namco Entertainment America Inc. since January 2023, Karen previously held roles as a Senior Brand Manager at Apple for the App Store and as a Brand Marketing Manager at Lucasfilm. Karen's career at Warner Bros. Entertainment spanned over seven years, where progression through various brand marketing positions showcased expertise in global brand strategy. Earlier experience includes roles at Spectrum Reach, Universal Studios Hollywood, and an internship at Universal Music Group. Karen holds a Bachelor of Business Administration in Entertainment and Hospitality Management from California State University, Fullerton.