Hafidz Zulkifli

Head Of Growth at Bank Islam Malaysia Berhad

Hafidz Zulkifli has a diverse work experience spanning various roles and companies. Hafidz is currently working as the Head of Growth at Bank Islam Malaysia Berhad, where they oversee marketing, data analytics, and user research activities. Prior to this, they served as a Data Scientist at the same company, establishing the data team and agile practice.

Hafidz also has experience as a Contributing Writer at Towards Data Science and as a Data Scientist at SEEK, where they developed data pipelines and built ML models for various products and initiatives across multiple countries. Hafidz worked on projects such as Skill Extraction, an API microservice that extracts candidate skills, and Content Filtering Engine, a prediction model that filters negative user reviews.

Before that, Hafidz held positions at Axiata Digital as a Senior Data Scientist and Data Analyst, where they conducted research, data mining, and analysis, as well as implemented use cases. Hafidz also worked as an OSS Engineer at Axiata, coordinating the development of OSS and CEM solutions, and as an OSS Solutions Engineer at Aircom International, liaising with project managers and providing training and assistance to clients.

Hafidz began their career as a System Analyst at Comptel, where they delivered end-to-end solutions, solicited requirements, coded business logics, and managed risks and dependencies. Overall, Hafidz's work experience demonstrates their expertise in data science, growth strategies, and solution delivery.

Hafidz Zulkifli's education history includes a Machine Learning Engineer Nanodegree from Udacity, obtained in 2016-2017, and a BEEE degree in Electrical and Electronics Engineering from Universiti Tenaga Nasional, completed from 2003-2008. In addition, Hafidz has obtained various certifications such as co:rise MLOps certification, Data Driven Product Management by Go Practice! Simulator, Business Analytics for Decision Making, and many others.

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