Katerina Makridou-Oraiopoulou

Katerina Makridou-Oraiopoulou has a diverse work experience spanning over 15 years. Katerina has worked in various roles in different companies.

Starting in 2005, Katerina began their career as a Reporter at the Aristotle University of Thessaloniki, where they were responsible for creating and editing academic life articles.

In 2006, they joined Topmage Advertising as a Junior Copywriter, where they worked on conceptualizing and scriptwriting for radio and TV spots. Katerina also assisted with TV commercial productions and wrote commercial discourse for promotional materials.

In 2010, Katerina became a Digital Copywriter at Alpha Satellite Television SA, where they developed and implemented digital campaigns for the "Greek Idol" show. Katerina also managed the show's microsite and coordinated its digital media presence.

From 2010 to 2013, they worked as an Account Manager at OgilvyOne Worldwide Athens, handling accounts for Mondelez International. Katerina oversaw the production process, coordinated digital campaigns, managed media plans' performance, and actively managed the brands' social media presence.

From 2013 to 2016, Katerina held two positions at DEREE-The American College of Greece - Director of Marketing Communication and Print & Digital Publications Manager. In these roles, they led project briefings with advertising agencies and media shops, managed marketing investments, and oversaw the copywriting and editing of promotional content.

In 2017, they joined Haitoglou Bros S.A as a Marketing Communication Manager, where they led project briefings with advertising agencies and media shops and managed the production process for ATL, BTL, and digital campaigns. Katerina also handled copywriting and editorship for promotional content.

Most recently, Katerina worked as an ESG & Corporate Communication Director at Barba Stathis S.A. Katerina was responsible for the company's ESG strategy plan, including goal setting, progress monitoring, and the annual sustainability report. Katerina led the ESG team and worked closely with senior management to implement sustainability projects. Katerina also designed and developed an educational school visits program.

Throughout their career, Katerina has demonstrated strong project management skills, effective communication, and a focus on achieving goals and targets.

Katerina Makridou-Oraiopoulou completed their tertiary education in various institutions. From 1998 to 2003, they attended Anatolia College, where the specific degree and field of study are not provided. Katerina then pursued a Bachelor of Science degree in Journalism and Mass Media from Aristotle University of Thessaloniki (AUTH) from 2003 to 2008. In 2005, they participated in an exchange program at De Haagse Hogeschool / The Hague University of Applied Sciences, focusing on Media and Communications. Later, in 2008, Katerina obtained a Master of Science (MSc) in Media and Communications from The London School of Economics and Political Science (LSE).